DM Framework, Marketing channels, Create, Distribute & Promote content, Website optimization, Landing Pages, Impact measurement
Learn the most-talked about and least understood topic SEO with proven tips & techniques. The next big thing called Search Engine Marketing famously called as Google Ads, Search Marketing (PPC), Display Ads, Responsive video Ads. Understand the nuances of social media marketing with campaigns across Facebook, Instagram, LinkedIn, YouTube. You will run live campaigns, For above all.
DM Framework, Marketing channels, Create, Distribute & Promote content, Website optimization, Landing Pages, Impact measurement
Introduction to SMA, Choosing the right platforms, Getting started with Facebook, Ad sets creation, Create and Manage ads.
Working of search engine, Keywords, Tags & Website structure, Link building, Auditing of results.
Introduction to SEM, Keywords, Text Ads, Ad ranking & maximum CPC bid, Pay per click (PPC), AdWords Navigation, Metrics and Optimization.
Working of Display Ads, Correct Targeting, Sales models for display advertising, DA with AdWords, Video advertising.
Orientation with Google Analytics, Understanding the Audience, evaluating acquisition.
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